Social gifting: the new buzzword in e-commerce

(Reuters) – Last year, the buzzword in e-commerce was Groupon Inc and its myriad of competitors that offered daily online coupons to entice shoppers in a down economy. Now, the latest fashion in retail is social gifting, where people get together on Facebook to buy each other gifts.

Start-ups such as Sweden-based Wrapp, which is launching its U.S. business on Monday, are getting millions of dollars in venture-capital funding, and retailers like Best Buy Co Inc, Gap Inc and Starbucks Corp are scurrying to be a part of it.

“Brick-and-mortar retailers are all looking for new, more efficient ways to drive sales into stores without diluting their brands … we wanted to really see how retailers can leverage the megatrends of smartphones and social networks,” said Hjalmar Winbladh, chief executive of Wrapp.

Wrapp is essentially an app that can run on smartphones, tablets and computers. It allows Facebook friends to buy each other gift cards from participating retailers either individually or by teaming up, which they can store on their mobile devices and redeem either online or inside physical stores. Retailers like it because there is little marketing cost and because customers often end up buying more once they are inside the store.

Since mid-November more than 165,000 active users have given over 1.4 million gift cards that can be redeemed in some 50 major retail stores across Europe, according to Wrapp.

“The thing that struck me as unique and interesting about Wrapp is that it is kind of the intersection of three trends: gift cards, social networks and mobile (shopping),” said Reid Hoffman, a cofounder of LinkedIn and a partner at Silicon Valley venture-capital firm Greylock Partners.

Wrapp has received $10.5 million in funding from Greylock and technology VC firm Atomico. Hoffman serves on Wrapp’s board, as does Skype co-founder and Atomico founder Niklas Zennström.

In the United States, the Swedish company has tied up with retailers including H&M Hennes & Mauritz AB, Gap Inc, Sephora and Fab.

E-gifting – or people buying gift cards from a retailer’s website – is still in its infancy, accounting for only $1 billion of the $100 billion gift card industry last year, according to Brian Riley, senior research director at CEB TowerGroup. Of that $1 billion, social gifting made up only about 5 percent or $50 million.

Technology is naturally progressing toward platforms like social gifting, said one industry player. “E-commerce platforms are becoming inherently more social with the inclusion of comments, recommendations and purchase history from each person’s social graph,” said Randy Glein, managing director at venture capital firm DFJ Growth.

THE RETAIL LINEUP

Starbucks expects social gifting to make up about 20 percent of its gifting business in the near future.

“Customers can connect from our site to their registered Facebook account to view upcoming birthdays of Facebook friends, send them e-gifts directly, and share the news on their Facebook wall,” said Alexandra Wheeler, vice president of global digital marketing at Starbucks.

Bridget Dolan, vice president of interactive media at Sephora, said conversion rates – measuring the amount of customers who actually come to stores to redeem the vouchers – are likely to spike on holidays like Valentine’s Day, Mother’s Day, and just before Christmas.

This optimism has a host of startups like CashStar, SocialGift, Groupcard Apps and DropGifts rushing in to be the early birds in the sector.

CashStar, for example, works with more than 200 retailers for their e-gifting businesses, and has seen sales grow 463 percent in the latest quarter. Nearly 10 percent of CashStar’s retailer network uses social gifting, CashStar Chief Executive David Stone said.

“Facebook commerce is still very nascent; it is a small, small world. Within that, social gifting is one area where we can potentially build sales,” Stone said.

While there are high hopes for the future of social gifting, it may be appropriate to remember last year’s darling, Groupon.

As a private company, Groupon was one of the fastest-growing businesses in history and in November pulled off one of the largest Internet IPOs of the past decade, valuing the company at well over $10 billion. But since the stock market debut, the shares have fallen around 40 percent on concern about the sustainability of that growth and the company’s accounting.

WHAT’S IN IT FOR THEM?

Retailers view social gifting as an opportunity to reach out to their target buyers and promote their brands at almost no extra cost.

Wrapp, for instance, charges retailers nothing until a transaction is made. It bets on the premise that most shoppers will end up spending more than the gift card’s value once they are in the store.

“As marketers, we want to be where the consumers are, and they are all on Facebook,” said Bradford Robinson, gift card manager for Chili’s Grill & Bar.

Wrapp, which works with companies like home improvement chain Clas Ohlson and Dixons Retail-owned consumer electronics chain Elgiganten in Europe, said users reportedly spent 5.2 times the value of the gift card when they came to claim their gifts.

“I have no doubts that because of the FB platform, these things can grow very quickly and get a lot of users in a short period of time,” said Sucharita Mulpuru, an analyst with Forrester Research.

But she also has a word of caution.

“It is new, and there is a lot that remains to be seen. It could be a very powerful form of marketing (and) drive incremental value. But the challenge is that there is a promise and there is a reality … you can’t just introduce a platform like this and expect it to deliver gold to everybody,” she said.

(Nivedita Bhattacharjee in Chicago; editing by Matthew Lewis)

Euro zone needs growth and fiscal discipline, Draghi says

(Reuters) – European Central Bank President Mario Draghi, reflecting growing anxiety among Europeans about their economic plight, said on Thursday growth should be at the heart of euro zone policy but it needed to go hand in hand with fiscal austerity.

At a news conference in Spain, one of the countries worst hit by the bloc’s debt crisis, Draghi painted an uncertain picture of the euro zone’s economy, saying while it was likely to improve this year there were risks of decline.

Such weakness should keep a lid on inflation over time, he said, even though it would remain above 2 percent this year in the 17-nation currency area.

“The economic outlook continues to be subject to downside risks,” he told a news conference in Barcelona, shortly after the bank held interest rates at a record low of 1.0 percent.

“There are indications that global recovery is proceeding … We continue to expect the euro area economy to recover gradually during the course of the year.”

Police mounted a heavy presence outside the Barcelona hotel where ECB policymakers were meeting, wary of protests expected against Spanish government spending cuts that are supported by the ECB.

Draghi said there was “absolutely no contradiction” between pursuing a growth pact and pushing ahead with Europe’s already-agreed pact on budget discipline.

“I certainly agree with your question when you say we have to put growth back at the centre of the agenda, without any contradiction with the need to continue, persevere in fiscal consolidation,” Draghi said.

Draghi helped shift the tone of the economic policy debate in the euro zone last week when he advocated a “growth compact” without spelling out exactly what he meant.

Voters and investors are becoming increasingly disillusioned with the German-led call for austerity – summed up in the budget-constraining “fiscal compact” – as the currency bloc slides back into recession.

The ECB has pumped over 1 trillion euros into the financial system in recent months, smoothing debt issuance for euro zone members. But Spanish bond yields jumped at a debt auction held as the 23-member ECB Council met, though demand was solid.

Draghi insisted that the time was not right for the ECB to consider pulling back on some of its crisis-fighting policies, dubbing such an idea “premature”.

BUNDESBANK PRESSURE

The Italian is under pressure to limit the ECB’s role from Bundesbank chief Jens Weidmann, who wants countries to put their finances in order rather than looking to the central bank.

“A consistent budget clean-up and determined structural reforms are the best growth policy, because that way trust is achieved and economic performance is strengthened,” Weidmann told the German weekly newspaper Die Zeit.

Draghi also faces resistance from the powerful Bundesbank to any potential rate cut or a reactivation of a bond-buying plan launched to help keep borrowing costs in the likes of Spain and Italy lower.

“The euro crisis has not escalated to such an extent recently that he would want to take on the Bundesbank on that,” Berenberg Bank economist Holger Schmieding said of the bond-buying program.

The ECB has left its bond-buying plan dormant for the last seven weeks despite a rise in benchmark Spanish yields to 6 percent. A break above that, to 7 percent, is considered an unsustainable price to pay to refinance its debt.

Weidmann told Reuters last month Spain should take the rise in its bond yields as a spur to tackle the causes of its debt woes and not look to the ECB for help.

A Reuters poll taken last week showed three-quarters of economists saw the ECB restarting its bond purchases within the next three months. However, most money market traders said in a separate poll the bank would not buy more bonds.

Spain and its problems are at the heart of a downturn of confidence in the euro zone, where fatigue with austerity is growing just as the economy shows signs of deteriorating.

The euro zone purchasing managers’ index (PMI) showed the euro area’s private sector slump deepened in April at a faster pace than any economist polled by Reuters predicted, dampening hopes the region will emerge from recession soon.

The prospect of the euro zone as a whole following Britain into recession has set markets wondering whether the ECB could pave the way for a rate cut later this year. It has never before lowered its main rate below 1 percent.

(Writing by Paul Carrel; Editing by Jeremy Gaunt and Giles Elgood)

Wall Street opens flat, retailers weigh

(Reuters) – Stocks opened flat on Thursday as data showed an unexpected drop in weekly jobless claims, though weakness in retail sales data weighed on indexes.

Major retailer stocks, including Gap Inc (GPS.N), fell in early trading. Gap lost 2 percent to $28.54 while Target Corp (TGT.N) was off 2 percent at $56.78.

The Dow Jones industrial average .DJI was down 2.57 points, or 0.02 percent, at 13,266.00. The Standard & Poor’s 500 Index .SPX dipped 0.09 points, or 0.01 percent, at 1,402.22. The Nasdaq Composite Index .IXIC was off 0.37 points, or 0.01 percent, at 3,059.48.

(Reporting by Ryan Vlastelica; editing by Jeffrey Benkoe)

A Startup Uses the Cloud to Unravel DNA

Since the completion of the Human Genome Project in 2003, a string of technological advances have made it faster and cheaper to sequence a human genome. But there’s still a big problem: what do you do with all that data once you’ve unraveled it?

For Andreas Sundquist, the answer is to send it to the cloud. Sundquist is the CEO and cofounder of DNAnexus, a software startup that positions itself between DNA sequencing facilities and those who need to manage, and glean information from, sequenced genomes—including academic researchers, doctors, and biotechnology and pharmaceutical companies.

“The more and more data you produce faster and cheaper, the more the bottleneck—which used to be the DNA sequencing itself—is actually now the data management,” he says.

Sundquist sees his company as an instant online genomics center, offering clients immediate access to vast stores of DNA data and to analysis tools so they can make sense of it all—and potentially come up with better treatments for cancer and genetic diseases, as well as identify genetic links to diseases like autism and alcoholism.

Here’s how it works: Your lab’s data is uploaded to DNAnexus through a Web browser or sent via a DNA-sequencing machine connected to the Internet. It then sits in your cloud-based account (the company uses Amazon’s and Google’s cloud services). You log in to the account on your computer to see the data and use DNAnexus’s tools to analyze it.

Eventually, Sundquist hopes DNAnexus will bring together lots of different genetic databases (which for now tend to exist on their own, without being linked to others), aiding research efforts, drug discoveries, and the creation of drug-targeting diagnostic tests.

And Sundquist expects the market for Mountain View, California-based DNAnexus’s services will grow dramatically. He estimates that about 20,000 full genomes have already been sequenced worldwide, and predicts this will rise to a million in several years as the price and time required continue to fall (right now, he estimates the process takes about a day and costs roughly $4,000). All that data will amount to more than an exabyte of data—one billion gigabytes—and hundreds of thousands of central processing units will be needed to analyze it all, he estimates.

DNAnexus isn’t the only company betting on this growth. David Dooling, assistant director of the Genome Institute at Washington University in St. Louis, points out that several other companies are offering cloud-based DNA analysis services, too, including Illumina.

“I think it’s certainly good that there are people that are trying to make analysis more accessible to a wider community,” Dooling says. “I think it’s a difficult value proposition in that a lot of people are trying to do it now.”

If Sundquist’s expectations pan out, there will be plenty of work to go around. He expects that in the next three years millions of genomes will be sequenced. In 10 years, he believes, everyone in the developed world will have their genome sequenced as part of their medical records, and that many children will have their genome sequenced when they’re born.

One day soon, “when you go to the lab and get a test done, some of those tests are basically going to be software that runs on the genome that’s already part of your record,” he says.

This doesn’t mean we’ll all soon be plucking a hair or swabbing a cheek and sending it off to a lab to get our genomes sequenced. In Sundquist’s view of the future, it will be even easier than that. “I think probably you’ll stick your thumb in your cell phone and it will be built-in,” he says, grinning. “I’m sure the iPhone 10 will have a DNA-sequencing module.”

BY RACHEL METZ

European factories falter, Asia flourishes

By Jonathan Cable and Anooja Debnath

(Reuters) – Euro zone factories sank further into decline last month but manufacturers in Asia upped their tempo to meet growing demand from the United States and China, exposing a widening gulf between Europe and the rest of the world.

Worryingly for European policymakers, a downturn that is hitting Italy and Spain hard, now appears to be taking root among core members France and Germany.

The data hit the euro and dented optimism following a similar survey on Tuesday that showed the pace of growth in U.S. manufacturing picked up much more than expected.

“The numbers coming out of the euro zone give no cause for comfort. The China economy is holding up, but the debt crisis in Europe is weighing on growth and its rippling across the world,” said Peter Dixon at Commerzbank.

“Global concerns on growth are there, despite stellar numbers from the United States.”

Markit’s Eurozone Manufacturing Purchasing Managers’ Index (PMI) dropped to 45.9 last month from 47.7 in March, slightly below a preliminary reading and marking its lowest reading since June 2009.

It has languished the 50 mark that divides growth from contraction for nine months.

The outlook for manufacturing, which drove a large part of the bloc’s escape from recession, is far from bright, and a fresh economic downturn looms.

Firms cut workers at the fastest pace in over two years after new orders fell for the 11th straight month.

Data from Germany, Europe’s largest economy, showed its manufacturing sector contracted for the second month running in April and it was a similar picture in neighboring France.

Only a handful of the 17-nation bloc’s economies are still growing and the euro zone as a whole is expected to suffer a mild recession until the third quarter of this year, a Reuters poll showed last month.

Manufacturing in Spain, now at the centre of the euro zone storm, shrank at its fastest pace in nearly three years and Italy – also under pressure over its towering debts – saw new orders evaporating more quickly than at any time since March 2009.

The downturn is taking a toll on jobs. Unemployment in the euro zone rose to 10.9 percent in March, equaling the record high of 15 years ago, separate data showed on Wednesday, driven by rises in Italy and Spain.

ASIA PRODUCES THE GOODS

A gauge of China’s manufacturing offered more evidence that the world’s second-biggest economy bottomed out in the first quarter of the year. And factory growth in emerging rival India ticked up.

The HSBC China PMI, which concentrates mainly on privately-owned firms, remained below the 50 threshold for the sixth month running. But it rose to 49.3 in April from 48.3, hinting that the rate of deterioration had slowed, and was stronger than last week’s “flash” estimate.

“The pace of China’s slowdown has stabilized,” said Hongbin Qu, chief economist for China & co-Head of Asian economic research at HSBC.

HSBC’s indicator was weaker than China’s official PMI, which soared to a 13-month high of 53.3 in April, highlighting an ongoing divergence between China’s larger, predominantly state-owned enterprises that dominate the official data and the smaller, private firms that struggle to get credit.

Bulging order books helped nudge India’s factory activity up even as slower output growth and increasing price pressures dampened sentiment, its business survey showed.

Similar data released on Wednesday showed manufacturing activity in Asia’s key exporters South Korea and Taiwan grew but at a slower pace.

The uneven performance in China, taken together with data on Tuesday showing U.S. factory growth accelerating but barely any growth in British manufacturing, underscores a bumpy and still-fragile global economy.

“The effect of the solid U.S. manufacturing activity will be felt in Asia in about six months, supporting my view that Asian exporters will gradually recover towards the end of the year,” said Hirokazu Yuihama, a senior strategist at Daiwa Securities in Tokyo.

(Additional reporting by Yati Himatsingka in Bangalore, Lucy Hornby in Beijing, Leah Schnurr in Washington and Olesya Dmitracova in London; Editing by Mike Peacock)

MasterCard profit rises 21 percent, beats estimates

(Reuters) – MasterCard Inc (MA.N), the world’s second-largest credit and debit card network, reported a 21 percent rise in quarterly profit as consumers spent more with their cards and revenue rose faster than expenses.

Executives cautioned, however, that such gains are less likely over the rest of the year because of the strength of the business in the latter parts of 2011, and given doubts about consumer confidence in the United States and in Europe.

MasterCard shares fell 2.6 percent to $445.59 in morning trading on the New York Stock Exchange. Stocks fell broadly after disappointing news on manufacturing in Europe and private-sector job growth in the United States.

CEO Ajay Banga said that while U.S. consumer confidence has been roughly flat for two months, it is still higher than a year ago. Consumer spending in the United States, MasterCard’s home market, was up in all 11 categories the company tracks in the first quarter and was strongest at restaurants and at apparel, hardware and electronics stores, Banga said in a conference call.

Cardholders made $629 billion of purchases worldwide during the first quarter, up 17 percent from a year earlier, MasterCard said.

Card payments outside the United States grew 20.6 percent, based on local currencies, compared with 14 percent growth in the United States.

The number of transactions processed increased 29 percent to 7.7 billion, the fastest rate of growth since MasterCard went public in 2006. The increase reflects, in part, the increasing movement of consumers globally to making payments electronically instead of with paper currency.

Net income was $682 million, or $5.36 a share, compared with $562 million, or $4.29 a share, a year earlier, the Purchase, New York-based company reported on Wednesday.

Analysts on average had expected $5.30 a share, according to Thomson Reuters I/B/E/S.

MasterCard net revenue, adjusted for an acquisition, grew faster than expenses, rising 16 percent while operating expenses increased 9 percent.

Visa Inc (V.N), MasterCard’s larger rival in card payment processing networks, is scheduled to report its quarterly results following the close of New York Stock Exchange trading.

(Reporting by David Henry in New York; Editing by Lisa Von Ahn and John Wallace)

Wall Street falls on disappointing data

(Reuters) – Stocks were lower on Wednesday as a weaker euro zone report heightened concerns about the region’s fiscal health and domestic data casts doubt on the strength of the economic recovery.

A report by payrolls processor Automatic Data Processing showed U.S. private employers added 119,000 jobs in April, well short of expectations, ahead of Friday’s key payrolls report.

Euro zone factories sank further into decline last month, with the downturn hitting Italy and Spain hard and appearing to take root in France and Germany. European shares erased earlier gains, with the FTSEurofirst 300 .FTEU3 down 0.7 percent.

The reports came a day after the Dow closed at its highest level in more than four years on strong U.S. manufacturing data.

“These aren’t good numbers this morning, they are certainly on the low end of expectations. However, in the broader theme you can’t look at these numbers alone, you can’t isolate them from the broader picture, which is continuing expansion, continuing improvement in U.S. manufacturing,” said Peter Kenny, managing director at Knight Capital in Jersey City, New Jersey.

“It’s at the low end of the range and I know it’s disappointing, but in the broader context it’s not really a game changer.”

Adding to the negative tone, new orders for U.S. factory goods in March recorded their biggest decline in three years, even as they came in slightly above expectations.

The Dow Jones industrial average .DJI dropped 63.46 points, or 0.48 percent, to 13,215.86. The Standard & Poor’s 500 Index .SPX lost 8.93 points, or 0.64 percent, to 1,396.89. The Nasdaq Composite Index .IXIC fell 11.09 points, or 0.36 percent, to 3,039.35.

Energy was the worst performer among the 10 major S&P sectors, weighed down by an 13 percent drop Chesapeake Energy Corp (CHK.N) to $17.05. The S&P energy index .GSPE lost 1.4 percent. Chesapeake was the most actively traded stock on the New York Stock Exchange.

Analysts pointed to Chesapeake’s higher-than-expected natural gas output, up quarter on quarter, even as the company sought to cut production.

Also, Reuters reported Chief Executive Aubrey McClendon ran a $200 million hedge fund on the side that traded in the same commodities Chesapeake produces.

MasterCard Inc (MA.N), the big credit and debit card network, reported a 21 percent rise in profit. Shares were off 2.5 percent to $445.

CVS Caremark Corp (CVS.N) were up 1.9 percent to $45.55 after the drugstore operator and pharmacy benefits manager posted a sharp rise in first-quarter sales and raised its profit forecast.

American Eagle Outfitters Inc (AEO.N) jumped 12.5 percent to $20.13 after the teen clothing retailer raised its profit forecast.

Of the 350 S&P 500 companies that have reported results through Wednesday morning, 70 percent have topped analysts’ estimates, according to Thomson Reuters data.

Women’s clothing retailer Ascena Retail Group Inc (ASNA.O) will buy Charming Shoppes Inc (CHRS.O) for $857.2 million in an all-cash deal. Charming surged 23.4 percent to $7.28 as the most actively traded Nasdaq stock and Ascena gained 10 percent to $20.92.

Chipmaker Microchip Technology Inc (MCHP.O) will acquire smaller rival Standard Microsystems Corp (SMSC.O) for $829.2 million. Microchip added 0.3 percent to $35.35 and Standard Micro climbed 38.3 percent to $36.28.

Results are Wednesday from 31 S&P 500 companies, including Visa Inc (V.N), Whole Foods Market Inc (WFM.O) and Symantec Corp (SYMC.O).

(Reporting By Chuck Mikolajczak; editing by Jeffrey Benkoe)

SEC starts probe of Chesapeake CEO’s well stakes

 

 

(Reuters) – The Securities and Exchange Commission has opened an informal inquiry into Chesapeake Energy Corp’s controversial program that granted Chief Executive Aubrey McClendon a share in each of the natural gas producer’s wells, a source familiar with the matter said on Thursday.

That investigation, being led by the SEC’s office in Fort Worth, Texas, comes after Reuters reported about loans McClendon had obtained on those wells that raised concerns about a potential conflict of interest by the company’s CEO.Chesapeake said in a statement earlier on Thursday that its directors had never reviewed or approved McClendon’s mortgages on stakes in those wells, reversing its assertions that its board of directors was “fully aware” of McClendon’s financing transactions around the well ownership stakes.

 

“The Board of Directors did not review, approve or have knowledge of the specific transactions engaged in by Mr. McClendon or the terms of those transactions,” the company said.Reuters reported on April 18 that McClendon, who founded the company, had borrowed as much as $1.1 billion against his 2.5 percent interest in wells that he received under the company’s “Founder Well Participation Program.”

 

The company also said on Thursday that it would end that program in 2015, when the shareholder approval of the program that started in 2005 expires.

 

Chesapeake said “the statement last week the that ‘the Board of Directors is fully aware of the existence of Mr. McClendon’s financing transactions’ was intended to convey the fact that the Board of Directors is generally aware” that McClendon had used the well ownership stakes as security for the loans.

 

One analyst said Chesapeake’s new statement did not provide any reassurance that it was addressing the issues.

 

“How can this make me more comfortable?” said Phil Weiss, an analyst with Argus Research. “Either you’re fully aware, or you’re not. ‘Fully’ and ‘generally’ are two entirely different words.”

 

But an investor said the move was a step in the right direction, and that it showed the company was listening to shareholders’ complaints.

 

“It’s basic due diligence that sadly wasn’t being done before,” said Jake Dollarhide, chief executive of Longbow Asset Management in Tulsa, Oklahoma, which owns Chesapeake shares. “It shows the free reign that McClendon had.”

 

The company, the second-largest natural gas producer in the United States behind Exxon Mobil Corp, said it would not extend that program for McClendon beyond 2015, when authorization under a 2005 shareholder vote will expire.

 

Chesapeake said McClendon would disclose additional information about his ownership stakes in the wells, and the board would review the CEO’s financing arrangements.

 

The loans, taken out over the past three years, were previously undisclosed to shareholders, analysts and academics said, raising concerns that McClendon’s personal financial deals could compromise his fiduciary duty to Chesapeake.

Shell CFO: Wet gas switch will drop 2012 US production

 

(Reuters) – Royal Dutch Shell Plc (RDSa.L) Chief Financial Officer Simon Henry said on Thursday that in the U.S., the company would be switching the bulk of its drilling program toward the production of “wet” natural gas and away from “dry” natural gas.

As a result of this shift in focus in its U.S. natural gas business, Shell’s natural gas production is expected to be lower year-on-year in 2012, but will be higher in 2013, he said during the Hcompany’s first-quarter 2012 earnings call with analysts.                                                 

With the emphasis on wet gas production, Shell will be able to realize higher margins on gas processing, where it can strip out higher-valued natural gas liquids, such as ethane, propane and . 

(Reporting by Jeffrey Kerr; Editing by Gerald E. McCormick)

Home prices seeing some signs of stability

 

(Reuters) – The housing market is seeing hints of stabilization, with February home prices rising for the first time in 10 months, according to a survey on Tuesday, while a measure of consumer confidence last month fell more than expected.

The S&P/Case-Shiller composite index of 20 metropolitan areas gained 0.2 percent in February from January on a seasonally adjusted basis, matching economists’ forecasts.

It was the first time prices have risen since April 2011. That gain was itself an anomaly in a string of declines stretching back to May 2010.

Still, the report was far from suggesting that problems in the battered sector were over. Average home prices across the country were back to late 2002 levels, the report said, as the non-seasonally adjusted 20-city index fell 0.8 percent to 134.20, the lowest since October 2002.

“Even with today’s data, the broad prospect for home prices is at best flat over the course of the year,” said Tom Porcelli, chief economist at RBC Capital Markets in New York.

“And as much as we have had progress with the supply and demand imbalance, it is still a challenge to gather any momentum here.”

Robert Shiller, co-creator of the home price index, said the housing market is likely to remain weak and may take a generation or more to rebound.

“I worry that we might not see a really major turnaround in our lifetimes,” Shiller said on Reuters Insider, calling the day’s home price data a mixed bag.

Data from the Conference Board showed its index of consumer attitudes edged down to 69.2 from a downwardly revised 69.5 in March.

Expectations for prices in the coming year cooled to 5.8 percent from 6.2 percent. March’s inflation expectation was originally reported as 6.3, the highest level since May 2010.

Wall Street saw little reaction immediately after the data with stocks getting a boost in the late morning from corporate earnings.

Earnings results from a round of large manufacturers on Tuesday topped Wall Street’s expectations, as recovering domestic demand helped offset a weak European economy and slowing growth inChina.

A separate, government report showed new single-family home sales sagged in March to their lowest level in four months, but sales in the prior three months were revised higher.

The Commerce Department said March sales slipped 7.1 percent to a seasonally adjusted 328,000-unit annual rate. February’s sales pace was revised higher to 353,000 units, the fastest pace since November 2009, from the previously reported 313,000 units.

“The conditions in housing are still extremely weak, but there are some very subtle, less negative, signs suggesting stabilization there,” said Sean Incremona, economist at 4Cast Ltd in New York.

Six years after home prices started to crumble, the housing market remains a thorn in the side of the economy. Ongoing foreclosures, tight credit and a dearth of buyers have kept the sector on the ropes.

Economists say a meaningful recovery in housing is still a long way off and will show a regional disparity as some areas improve more quickly than others.

The beleaguered housing market has also been a concern for the Federal Reserve. The central bank begins its two-day meeting on Tuesday, and investors will be keen for any insight on whether the central bank will provide more stimulus for the economy.

The Fed releases its statement on Wednesday. It has held interest rates at near-zero since late 2008 and has purchased more than $2 trillion in long-term securities as part of its efforts to bolster the fragile economic recovery.

The central bank has said it will likely keep rates at ultra-low levels at least through 2014.

ATLANTA, LAS VEGAS PRICES TUMBLE

Prices in the S&P/Case-Shiller 20-city index fell 3.5 percent year over year, moderating from the previous month’s decline of 3.8 percent.

Prices dropped in seven of the cities on a seasonally adjusted basis, while prices in two cities were unchanged. On an unadjusted basis, 16 of the areas slumped further.

By Leah Schnurr